To Scale and Profit
The Amazon Growth Agency
Achieve growth with 2x the cost-efficiency of typical agencies and freelancers. 10+ years of human expertise and AI automation applied to key levers.
SCALE SMART
Cross-border expansion
New products & GTM strategy
SKU profitability diagnostics
Market & competitor intelligence
Growth requires more than
sales data. We dive deep into
your numbers to identify profit drivers, analyze competitors,
and build roadmaps for product launches or global expansion.
Growth requires more than sales data.
We dive deep into your numbers to identify
profit drivers, analyze competitors,
and build roadmaps for product launches
or global expansion.
IMPROVE OPERATIONS
Case & issue resolutions
Account health monitoring
Fulfillment & logistics upgrades
Inventory & demand planning
Stockouts and shipping issues
kill your ranking and profit. We manage supply chains with AI-powered forecasting to prevent stockouts and optimize fees
to streamline operations.
Stockouts and shipping issues kill your ranking and profit. We manage supply chains with AI-powered forecasting to prevent stockouts and optimize fees
to streamline operations.
DRIVE SALES
Pricing & promotion strategy
AI-powered automation
Ad spend & TACOS optimization
Full-funnel ad execution
Stop wasting money on ads that don't convert. We use AI and full-funnel strategy to lower your TACOS, capture new customers, and maximize your return on every dollar spent.
Stop wasting money on ads
that don't convert. We use AI
and full-funnel strategy to lower your TACOS, capture new customers, and maximize your return on every dollar spent.
Turn more page views into
sales. We optimize your entire listing—from keywords to A+ content—to boost your organic ranking, outshine competitors,
and maximize your conversion.
OPTIMIZE YOUR SHELF
Continuous listing audits
Monthly performance reviews
Content & visual merchandising
Listing content & SEO
Turn more page views into sales.
We optimize your entire listing—from keywords to A+ content—to boost your organic ranking, outshine competitors,
and maximize your conversion.
From strategy to execution
Fix What’s Missing,
Maximize What’s Working
We are trusted by Amazon brands
Success stories: How we are driving results for our clients
Success stories: How we are driving results for our clients
Real results, sensible spend. Grow revenue and profit with 2–3× more cost efficiency than traditional agencies
Success stories — from ads to operations
albo
$100,000
Home & Kitchen
Revenue from zero
Piperwai
100%
45%
100%
Sports
Sales growth
ballstars
Piperwai
Beauty & Personal Care
Branded search increase
Get in touch to get a tailored growth strategy
8 case studies in 5 categories
Can’t find your category?
BOOK A 30-MIN CALL
2
/9
Overview
From $0 to
in revenue
6%
$100K+
results
What We Did
Challenge
Turning Boring Products
into a Profitable
Amazon Business
  • Picked niches with steady demand and low competition
  • Made a yearly plan with 4-month sales bursts to keep stock moving and cash working
  • Rebuilt ads to grow rankings and organic sales while keeping TACoS under 10%
  • Used dynamic pricing to match the market and stay profitable
  • Improved listings with better keywords, images, and offers
Albo needed a reliable sales cycle — knowing exactly how much stock to order, when to restock, and which products would sell the fastest with the best ROI. They had to build content that converts, keep TACoS under 10% to protect profit, and push sales hard in short bursts before the next shipment arrived.
Albo Store joined our Growth Partner Program — an Amazon brand selling in practical, everyday categories like zip ties, glue guns, and storage tiers. These aren’t trend-driven products, so growth depends on keeping them in stock, staying visible in search, and running the business lean to protect margins
in revenue
From $0 to
6%
Steady in-stock cycles with almost no over supply
$100K+
results
  • Picked niches with steady demand and low competition
  • Made a yearly plan with 4-month sales bursts to keep stock moving and cash working
  • Rebuilt ads to grow rankings and organic sales while keeping TACoS under 10%
  • Used dynamic pricing to match the market and stay profitable
  • Improved listings with better keywords, images, and offers
What We Did
Albo needed a reliable sales cycle — knowing exactly how much stock to order, when to restock, and which products would sell the fastest with the best ROI. They had to build content that converts, keep TACoS under 10% to protect profit, and push sales hard in short bursts before the next shipment arrived
Challenge
Overview
Turning Boring Products into a Profitable Amazon Business
Albo Store joined our Growth Partner Program — an Amazon brand selling in practical, everyday categories like zip ties, glue guns, and storage tiers. These aren’t trend-driven products, so growth depends on keeping them in stock, staying visible in search, and running the business lean to protect margins
+259% Profit
Growth in
One Year
3
/9
Overview
Profit
Sales
+259%
+147%
results
What We Did
Challenge
  • Upgraded listing images to boost CTR and CVR
  • Optimized SEO to capture missing keyword traffic
  • Discovered untapped high-value PPC keywords and launched targeted campaigns
  • Rebuilt ad structure to push ranking while protecting margins
  • Implemented a seasonal inventory plan to keep bestsellers in stock and reduce overstock
  • Balanced ad traffic with organic growth to keep TACoS under control
What We Did
When we started in 2023, the brand had solid products but wasn’t getting full traffic potential. Many profitable keywords weren’t in ads at all, and others weren’t getting enough budget to rank. Old photos were hurting CTR, and PPC was running without a clear push for profitable growth.
Challenge
+259% Profit Growth in One Year
Overview
A home fragrance brand offering premium soy candles, reed diffusers, and accessories. Known for clean-burning, eco-friendly products and sophisticated scents, the brand caters to customers seeking both style and sustainability in their home ambiance
Profit
Sales
results
+259%
+147%
  • Upgraded listing images to boost CTR and CVR
  • Optimized SEO to capture missing keyword traffic
  • Discovered untapped high-value PPC keywords and launched targeted campaigns
  • Rebuilt ad structure to push ranking while protecting margins
  • Implemented a seasonal inventory plan to keep bestsellers in stock and reduce overstock
  • Balanced ad traffic with organic growth to keep TACoS under control
When we started in 2023, the brand had solid products but wasn’t getting full traffic potential. Many profitable keywords weren’t in ads at all, and others weren’t getting enough budget to rank. Old photos were hurting CTR, and PPC was running without a clear push for profitable growth.
A home fragrance brand offering premium soy candles, reed diffusers, and accessories. Known for clean-burning, eco-friendly products and sophisticated scents, the brand caters to customers seeking both style and sustainability in their home ambiance
Finding Growth in a Seasonal, Competitive Category
4
/9
Overview
Sales growth
Higher rankings & visibility on top keywords
+45%
results
What We Did
Challenge
  • Adjusted offer structure and bundling to better reflect product value
  • Targeted promotions around major sports and gifting events
  • Rebuilt ad structure to increase keyword rankings and lower wasted spend
  • Enhanced storefront and targeting to support corporate gifting and team orders
  • New, well-funded competitors with lower prices and bundled offers
  • Missed revenue during key seasonal moments (NBA playoffs, Super Bowl, etc.)
  • Ad spend not translating into long-term ranking or visibility
  • No clear approach to corporate/bulk order optimization
  • Pricing misaligned with product value and buyer intent
BallStars sells customized sports gifts — from photo basketballs to footballs — across multiple channels, including Amazon. As competition intensified, with new sellers entering the category offering aggressive discounts and bundles, BallStars needed to reinforce its position and drive profitable growth
FINDING GROWTH IN A SEASONAL, COMPETITIVE CATEGORY
  • Adjusted offer structure and bundling to better reflect product value
  • Targeted promotions around major sports and gifting events
  • Rebuilt ad structure to increase keyword rankings and lower wasted spend
  • Enhanced storefront and targeting to support corporate gifting and team orders
What We Did
  • New, well-funded competitors with lower prices and bundled offers
  • Missed revenue during key seasonal moments (NBA playoffs, Super Bowl, etc.)
  • Ad spend not translating into long-term ranking or visibility
  • No clear approach to corporate/bulk order optimization
  • Pricing misaligned with product value and buyer intent
Challenge
BallStars sells customized sports gifts — from photo basketballs to footballs — across multiple channels, including Amazon. As competition intensified, with new sellers entering the category offering aggressive discounts and bundles, BallStars needed to reinforce its position and drive profitable growth
Overview
B2B up — stronger pipeline and bulk orders
AOV up via smarter pricing & bundles
Higher rankings & visibility on top keywords
+45%
results
Sales growth
Children’s Arts & Crafts Brand — Profit Up 82% YoY
5
/9
Overview
Net profit YoY
Net profit YoY
Steadier inventory: fewer stockouts, less overstock
+6.7%
+81.6%
results
What We Did
Challenge
  • Built a sales + inventory plan to avoid OOS/overstock
  • Prioritized high-potential SKUs; scaled with targeted promos
  • Cut ad waste; aligned campaigns to ranking & profit targets
  • Optimized logistics and cost structure to retain margin
  • OOS/overstock cycles killing momentum
  • Ad spend not tied to profitable outcomes
  • Too many SKUs; not enough focus on winners
  • Rising logistics costs eroding margin
U.S.-based children’s arts & crafts brand in a crowded, seasonal category. Growth hinges on balanced inventory, sustained visibility, and protected margins
  • Built a sales + inventory plan to avoid OOS/overstock
  • Prioritized high-potential SKUs; scaled with targeted promos
  • Cut ad waste; aligned campaigns to ranking & profit targets
  • Optimized logistics and cost structure to retain margin
What We Did
  • OOS/overstock cycles killing momentum
  • Ad spend not tied to profitable outcomes
  • Too many SKUs; not enough focus on winners
  • Rising logistics costs eroding margin
Challenge
Children’s Arts & Crafts Brand — Profit Up 82% YoY
Overview
U.S.-based children’s arts & crafts brand in a crowded, seasonal category. Growth hinges on balanced inventory, sustained visibility, and protected margins
Stronger mix: more revenue from top SKUs, lower waste
Steadier inventory: fewer stockouts, less overstock
+6.7%
+81.6%
results
Net profit YoY
Sales YoY
6
/9
Overview
Branded search
Top-keyword rankings up
2x
Back to prior-year
sales in 4 months
results
What We Did
Challenge
PiperWai — Rebuilding Performance After Review-Driven Decline
  • Full listing reset: SEO rewrite + new image strategy
  • Pricing realignment and structured promos for a competitive edge
  • Ad rebuild to cut wasted spend and push rank recovery
  • Review signal monitoring and mitigation
  • One integrated plan across content, ads, and pricing
  • Surge in negative reviews dragging down CVR
  • Loss of search rank and branded traffic
  • Weak promo cadence and pricing misalignment
  • Content, ads, and pricing not coordinated
PiperWai, a clean personal care brand known for natural deodorants, saw Amazon performance drop amid tougher competition, pricing mismatches, and a spike in negative reviews that hurt conversion and organic rank
  • Full listing reset: SEO rewrite + new image strategy
  • Pricing realignment and structured promos for a competitive edge
  • Ad rebuild to cut wasted spend and push rank recovery
  • Review signal monitoring and mitigation
  • One integrated plan across content, ads, and pricing
What We Did
  • Surge in negative reviews dragging down CVR
  • Loss of search rank and branded traffic
  • Weak promo cadence and pricing misalignment
  • Content, ads, and pricing not coordinated
Challenge
PiperWai — Rebuilding Performance After Review-Driven Decline
Overview
PiperWai, a clean personal care brand known for natural deodorants, saw Amazon performance drop amid tougher competition, pricing mismatches, and a spike in negative reviews that hurt conversion and organic rank
Reviews stabilized; conversion steadier
Back to prior-year
sales in 4 months
Top-keyword rankings up
Branded search
2X
results
From Zero to $20K/Month
in 6 Months
7
/9
Overview
in 6 months
Top
ranks in key subcategorie
$0 →
$20K/mo
Lean portfolio → higher CVR & margins
results
What We Did
Challenge
  • Ran Growth Scan + Growth Partner: niche & product validation from market signals
  • Optimized unit economics (COGS → fulfillment)
  • Built portfolio/variation strategy for higher CVR
  • Mapped keywords & competitors for precise targeting
  • Launched full-funnel ads, accelerated reviews, AI-assisted daily PPC management
  • Set demand forecasts and lean inventory planning to scale sustainably
  • No sales history or reviews
  • Unclear product–market fit
  • Inefficient FBA cost structure
  • No go-to-market plan or ad setup
Glowence entered Amazon as an early-stage home fragrance brand with no prior marketplace traction. The goal was to validate the niche and build a sales engine from scratch, focusing on category fit, economics, and competitive positioning
  • Ran Growth Scan + Growth Partner: niche & product validation from market signals
  • Optimized unit economics (COGS → fulfillment)
  • Built portfolio/variation strategy for higher CVR
  • Mapped keywords & competitors for precise targeting
  • Launched full-funnel ads, accelerated reviews, AI-assisted daily PPC management
  • Set demand forecasts and lean inventory planning to scale sustainably
What We Did
  • No sales history or reviews
  • Unclear product–market fit
  • Inefficient FBA cost structure
  • No go-to-market plan or ad setup
Challenge
From Zero to $20K/Month
in 6 Months
Overview
Glowence entered Amazon as an early-stage home fragrance brand with no prior marketplace traction. The goal was to validate the niche and build a sales engine from scratch, focusing on category fit, economics, and competitive positioning
in 6 months
Brand search up; repeat buyers up
Top
ranks in key subcategories
Lean portfolio → higher CVR & margins
$0 →
$20K/mo
results
From Reseller
Control to Brand-Led Growth
8
/9
Overview
Sales in 6 months
Tighter, high-margin portfolio
+100%
Higher conversion & visibility
results
What We Did
Challenge
  • Rebuilt listings with conversion-focused visuals and SEO-rich content
  • Restructured variations to spotlight best-sellers
  • Aligned pricing and ads around profitability targets
  • Ran Prime Day and seasonal push campaigns
  • Launched precise ad funnels supported by AI agents
  • Added external traffic to amplify reach and ranking signals
  • Low-quality listings; messy variation structure
  • No pricing or promo strategy
  • Heavy pressure from cheaper paddles
  • Weak presence in key sales moments
  • No brand control or direct performance oversight
Phantom Pickleball had strong product potential but weak marketplace execution. The brand was previously managed by a reseller, leading to poor content, inefficient ad spend, and limited sales traction — despite growing interest in the sport
  • Rebuilt listings with conversion-focused visuals and SEO-rich content
  • Restructured variations to spotlight best-sellers
  • Aligned pricing and ads around profitability targets
  • Ran Prime Day and seasonal push campaigns
  • Launched precise ad funnels supported by AI agents
  • Added external traffic to amplify reach and ranking signals
What We Did
  • Low-quality listings; messy variation structure
  • No pricing or promo strategy
  • Heavy pressure from cheaper paddles
  • Weak presence in key sales moments
  • No brand control or direct performance oversight
Challenge
From Reseller Control to Brand-Led Growth
Overview
Phantom Pickleball had strong product potential but weak marketplace execution. The brand was previously managed by a reseller, leading to poor content, inefficient ad spend, and limited sales traction — despite growing interest in the sport
Tighter, high-margin portfolio
Higher conversion & visibility
+100%
Sales in 6 months
results
From Post-COVID Decline to Margin-Led Comeback
9
/9
Overview
YoY profit
Contribution margins up
Focused SKU portfolio
+80%
results
What We Did
Challenge
  • Supported IP protection to remove design copycats
  • Trimmed unprofitable SKUs; refocused on top sellers
  • Rebuilt pricing around value and differentiation
  • Refined ads to cut spend on low-converting items
  • Optimized logistics and fee structure to restore margins
  • Revenue decline from aggressive low-cost competitors
  • Copycat listings threatening product design integrity
  • Bloated SKU list reducing focus and operational efficiency
  • Unit economics eroded by rising fulfillment and ad costs
Green Philosophy Co. hit six-figure monthly sales during the COVID boom with design-driven wellness products. As the market normalized, copycats undercut on price, sales declined, and margins were squeezed
  • Supported IP protection to remove design copycats
  • Trimmed unprofitable SKUs; refocused on top sellers
  • Rebuilt pricing around value and differentiation
  • Refined ads to cut spend on low-converting items
  • Optimized logistics and fee structure to restore margins
What We Did
  • Revenue decline from aggressive low-cost competitors
  • Copycat listings threatening product design integrity
  • Bloated SKU list reducing focus and operational efficiency
  • Unit economics eroded by rising fulfillment and ad costs
Challenge
From Post-COVID Decline to Margin-Led Comeback
Overview
Green Philosophy Co. hit six-figure monthly sales during the COVID boom with design-driven wellness products. As the market normalized, copycats undercut on price, sales declined, and margins were squeezed
Focused SKU portfolio
Revenue stabilized
Contribution margins up
+80%
YoY profit
results
Meet the team behind your growth
Meet the team behind your growth
For the past 10 years, we've helped brands ranging from $50K to $18M in annual revenue.
Alexander Kim
At Rice, Alexander is driving
the shift to Agency-as-a-Service:
a subscription model that combines senior expertise with an AI agentic platform to deliver lower costs, more predictable outcomes, and higher efficiency for Amazon sellers. The aim: a new standard where agency + platform operate as one—expert execution backed by a modern tech stack.
Alexander is a hands-on builder with 20+ years in
martech, ecommerce, retail media, digital agencies,
and brand strategy. He co-founded and exited two
digital agencies (acquired by Dentsu and WPP—two
of the world’s largest advertising groups) and has
led ecommerce growth for P&G, Unilever, Samsung,
Nike, Nestlé, and IKEA. He’s designed 360° ecommerce strategies across marketplaces, retail media, and D2C—
and spent years inside an Amazon-agency environment, growing seller businesses and translating big-brand playbooks into practical systems for 3P sellers.
Matthew has 8+ years operating Amazon brands and has run portfolios totaling $15M+ in annual revenue.
He led and scaled 96 North (home fragrance) and Doodle Hog (kids’ crafts), and served as a strategic advisor to Maree—shaping offer architecture, variation structures, pricing and promos, content standards (SEO, images, A+), and profit-focused PPC across competitive categories.
At Rice, Matthew leads the team that owns brand and portfolio strategy end-to-end: niche validation, SKU/variation design, pricing ladders, promo cadence, review velocity, and retail-ready content that lifts CTR/CVR and rank. He takes full accountability for profit growth and sales, partnering with our AI agentic platform
to turn playbooks into repeatable execution—delivering lower cost, clearer outcomes, and steady, profitable growth under the Agency-
as-a-Service model.
Matthew Savitskiy
Strategy Director & Co-Founder
Matthew Savitskiy
Alexander Kim
CEO & Founder
At Rice, Alexander is driving the shift
to Agency-as-a-Service: a subscription model that combines senior expertise with an AI agentic platform to deliver lower costs, more predictable outcomes, and higher efficiency for Amazon sellers.
The aim: a new standard where agency
+ platform operate as one—expert execution backed by a modern tech stack.
Alexander is a hands-on builder with
20+ years in martech, ecommerce,
retail media, digital agencies, and brand strategy. He co-founded and exited
two digital agencies (acquired by Dentsu and WPP—two of the world’s largest advertising groups) and has led ecommerce growth for P&G, Unilever, Samsung, Nike, Nestlé, and IKEA. He’s designed 360° ecommerce strategies across marketplaces, retail media, and D2C— and spent years inside an Amazon-agency environment, growing seller businesses and translating big-brand playbooks into practical systems for 3P sellers.
Matthew Savitskiy
Strategy Director & Co-Founder
At Rice, Matthew leads the team that owns brand and portfolio strategy end-to-end: niche validation, SKU/variation design, pricing ladders, promo cadence, review velocity, and retail-ready content that lifts CTR/CVR and rank. He takes full accountability for profit growth and sales, partnering with our AI agentic platform to turn playbooks into repeatable execution—delivering lower cost, clearer outcomes, and steady, profitable growth under the Agency-as-a-Service model.
Matthew has 8+ years operating
Amazon brands and has run portfolios totaling $15M+ in annual revenue. He led and scaled 96 North (home fragrance) and Doodle Hog (kids’ crafts), and served as a strategic advisor to Maree—shaping offer architecture, variation structures, pricing and promos, content standards (SEO, images, A+), and profit-focused PPC across competitive categories.
2X COST-EFFICIENCY, ZERO COMPROMISE
2X COST-EFFICIENCY, ZERO COMPROMISE
We deliver full-service Amazon growth for half the operational cost of traditional agencies — without cutting corners or using one-size-fits-all templates. Our hybrid model blends AI automation and expert oversight with a flexible subscription, so every dollar goes where it matters most: scaling your profit.
From 2x to 3x
From 2x to 3x
From 2x
to 3x
From 2x
to 3x
RICE SUBSCRIPTION
Our founders work on your strategy and take ownership of core operations: content, pricing, inventory, ads, unit economics — managed in sync.
from $750
month
Pay For Services That Grow You
Integrated, Full-Funnel Strategy
Founders On Every Project
Profit-Driven, Accountable
A Modern, Automated Tech Stack
Dedicated Growth Manager +
Chat Access
AVERAGE AGENCY
The senior partners make the sales.
then pass your account off to juniors. Missed keywords, poor content,
high TACOS from ads.
$5000
month
Bloated Fees, Retainers
Fractured, Pre-Defined Packages
Outsource, Inexperienced Teams
Process-Focused, Vanity Metrics
Manual Labor For Routines
Shared Growth Manager +
Chat Access
Start GROWING YOUR AMAZON PROFIT WITH A FREE AUDIT
See the bigger picture of how your Amazon store is performing. Fill out the form to get a 15-minute video breakdown from our founder with insights on your PPC, competitors, pricing, and offers to find growth levers. Or, schedule a 30-minute call so you can watch it in real time and ask questions.
Want More Details? Here They Are
RICE
CONTACTS
490 Post ST, STE 527, San Francisco, CA 94102
490 POST ST, STE 527, SAN FRANCISCO, CA 94102
LEGAL
AMAZON SP-API
COPYRIGHT © RICE TECH LLC 2024
ALL RIGHTS RESERVED